PRIVACY POLICY

Last Updated: March 27, 2026

 

1. Introduction

Lion's Fuel ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit lionsfuel.com and make purchases through our website. Please read this policy carefully. If you disagree with its terms, please discontinue use of the site.

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2. Information We Collect

Personal Information You Provide

• Name, email address, and phone number

• Billing and shipping address

• Payment information (processed securely through Square — we do not store your card details on our servers)

• Any information you voluntarily provide when contacting us

 

Information Collected Automatically

• IP address and browser type

• Pages visited and time spent on the site

• Referring URLs and device information

• Cookie and tracking data

 

3. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders through Square

• Send order confirmations, shipping updates, and receipts

• Respond to your questions and customer service requests

• Send promotional emails and product updates (you may opt out at any time)

• Improve our website and product offerings

• Comply with legal obligations

 

4. Payment Processing

All payment transactions are processed securely through Stripe, Inc. When you make a purchase, your payment information is submitted directly to Stripe and is governed by Stripe's Privacy Policy (stripe.com/privacy). Lion's Fuel does not store, access, or retain your full credit card or payment details.

 

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and understand where our visitors are coming from. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of the site may not function properly without cookies.

 

6. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers only in the following circumstances:

• Stripe — to securely process payment transactions

• Shipping partners — to fulfill and deliver your orders

• Analytics providers — such as Google Analytics, to understand site usage

• Email service providers — to send transactional and marketing communications

• Legal compliance — when required by law, court order, or government authority

All third-party service providers are contractually obligated to keep your information confidential and to use it only for the purposes we specify.

 

7. Data Security

We implement commercially reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our website uses SSL encryption for all data transmissions. All payment data is handled by Stripe in accordance with PCI-DSS compliance standards. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

 

8. Your Rights and Choices

Depending on your location, you may have the right to:

• Access the personal information we hold about you

• Request correction of inaccurate data

• Request deletion of your personal data

• Opt out of marketing communications at any time by clicking "unsubscribe" in any email or contacting us directly

• Request that we not sell your personal information (we do not sell personal data)

To exercise any of these rights, contact us at: customercare@lionsfuel.com

 

9. California Residents — CCPA

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt out of the sale of personal information. We do not sell personal information. To submit a CCPA request, contact us at customercare@lionsfuel.com.

 

10. Children's Privacy

Our website and products are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, please contact us immediately so we can delete it.

 

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

 

12. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

 

13. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact us:

Lion's Fuel Website: lionsfuel.com Email: customercare@lionsfuel.com